Rural Free Delivery
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Rural Free Delivery (RFD) was a program of the
United States Post Office Department The United States Post Office Department (USPOD; also known as the Post Office or U.S. Mail) was the predecessor of the United States Postal Service, in the form of a Cabinet department, officially from 1872 to 1971. It was headed by the postmas ...
that began in the late 19th century to deliver mail directly to rural destinations. Previously, individuals living in remote homesteads had to pick up mail themselves at sometimes distant post offices or pay private carriers for delivery. RFD became a
political football A political football is a topic or issue that is seized on by opposing political parties or factions and made a more political issue than it might initially seem to be. "To make a political football" ut of somethingis defined in William Safire ...
, with politicians promising it to voters, and benefitting themselves to reach voters. The proposal to offer free rural delivery was not universally embraced. Private carriers and local shopkeepers feared a loss of business. The
United States Post Office Department The United States Post Office Department (USPOD; also known as the Post Office or U.S. Mail) was the predecessor of the United States Postal Service, in the form of a Cabinet department, officially from 1872 to 1971. It was headed by the postmas ...
began experiments with Rural Free Delivery as early as 1890. However, it was not until 1893 that Georgia Representative
Thomas E. Watson Thomas Edward Watson (September 5, 1856 – September 26, 1922) was an American politician, attorney, newspaper editor and writer from Georgia. In the 1890s Watson championed poor farmers as a leader of the Populist Party, articulating an a ...
pushed through legislation that mandated the practice. However, universal implementation was slow; RFD was not adopted generally across the country until 1902. The rural delivery service has used a network of rural routes traveled by carriers to deliver to and pick it up from roadside mailboxes.


History

Until the late 19th century, residents of rural areas had to travel to a designated distant
post office A post office is a public facility and a retailer that provides mail services, such as accepting letters and parcels, providing post office boxes, and selling postage stamps, packaging, and stationery. Post offices may offer additional serv ...
to pick up their mail or to pay for delivery by a private carrier. Fayette County in east-central Indiana claims to be the birthplace of Rural Free Delivery. Milton Trusler, a leading farmer in the county, began advocating the idea in 1880; as the president of the Indiana Grange, he spoke to farmers statewide frequently over the following 16 years. Postmaster General John Wanamaker, owner of a major department store, was ardently in favor of Rural Free Delivery (RFD), with many thousands of Americans living in rural communities who wanted to send and receive retail orders inexpensively. Support for the introduction of a nationwide rural mail delivery service came from
The National Grange of the Order of Patrons of Husbandry The Grange, officially named The National Grange of the Order of Patrons of Husbandry, is a social organization in the United States that encourages families to band together to promote the economic and political well-being of the community and ...
, the nation's oldest agricultural organization. However, the adoption of a nationwide RFD system had many opponents. Most important were the four rich, powerful express companies that monopolized the delivery of valuable or time-sensitive packages. Wayne Fuller concludes they, "arrogantly served the public, rendered only mediocre service, ndmade inordinate profits." They were unregulated and confused customers with a myriad of rates; in rural areas they dropped off packages at the train depot. Furthermore many politically connected town merchants worried that the service would reduce farmers' weekly visits to town to obtain supplies, or that
Sears, Roebuck and Company Sears, Roebuck and Co. ( ), commonly known as Sears, is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began ...
with its catalogs would undermine their local business. The opponents mounted a fierce opposition to the use of parcel post that delayed full implementation. However Sears and the other mail order houses realized that parcel post would be to their advantage and joined the famers in a coalition that finally overcame the local merchants and express companies. Indeed, Sears sales tripled in the first five years after parcel post started in 1913. The Post Office Department first experimented with the idea of rural mail delivery in 1896, to determine the viability of RFD. It began with five routes covering 10 miles, 33 years after free delivery in cities had begun. The first routes to receive RFD during its experimental phase were in
Jefferson County, West Virginia Jefferson County is located in the Shenandoah Valley in the Eastern Panhandle of West Virginia. It is the easternmost county of the U.S. state of West Virginia. As of the 2020 census, the population was 57,701. Its county seat is Charles Tow ...
, near Charles Town, Halltown, and Uvilla. Legislation by Congressman
Thomas E. Watson Thomas Edward Watson (September 5, 1856 – September 26, 1922) was an American politician, attorney, newspaper editor and writer from Georgia. In the 1890s Watson championed poor farmers as a leader of the Populist Party, articulating an a ...
of Georgia mandated the practice, and RFD finally became an official service in 1896. That year, 82 rural routes were put into operation. Tens of thousands of routes had to be found. A massive undertaking, nationwide RFD service took several years to implement, and remains the "biggest and most expensive endeavor" ever instituted by the U.S. postal service. The service has grown steadily. By 1901, the mileage had increased to over 100,000; the cost was $1,750,321 and over 37,000 carriers were employed. In 1910, the mileage was 993,068; the cost was $36,915,000, and 40,997 carriers were employed. In 1913 came the introduction of
parcel post Parcel post is a postal service for mail that is too heavy for normal letter post. It is usually slower than letter post. The development of the parcel post is closely connected with the development of the railway network which enabled parcels to ...
delivery, which caused another boom in rural deliveries. Parcel post service allowed the distribution of national newspapers and magazines, and was responsible for millions of dollars of sales in
mail-order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing a telephone call * Placing ...
merchandise to customers in rural areas. In 1930, 43,278 rural routes served about 6,875,321 families, about 25,471,735 persons, at a cost of $106,338,341. The Rural Post Roads Act of 1916 authorized federal funds for rural post roads.


First routes

The following is a list of the first rural routes established in each state, along with the names of the (up to three) post offices served and the date of establishment.


See also

* U.S. Parcel Post stamps of 1912–13 *
Mayberry R.F.D. ''Mayberry R.F.D.'' (abbreviation for Rural Free Delivery) is an American television series produced as a spin-off continuation of ''The Andy Griffith Show''. When star Andy Griffith decided to leave his series, most of the supporting character ...


References


Sources

* Barron, Hal S. ''mixed harvest: The second great transformation in the rural north, 1870-1930'' (U of North Carolina Press, 1997). * Fuller, Wayne Edison. ''RFD, the changing face of rural America'' (1964), a standard scholarly histor
online
* Fuller, Wayne E. “Good Roads and Rural Free Delivery of Mail.” ''Mississippi Valley Historical Review'' 42#1 (1955), pp. 67–83
online
* Kernell, Samuel, and Michael P. McDonald. "Congress and America's political development: The transformation of the post office from patronage to service." ''American Journal of Political Science'' 43#3 (1999), pp. 792–81
in JSTOR online copy
* Leach, William. ''Land of desire: Merchants, power, and the rise of a new American culture'' (1993).


External links


1903 film of carrier receiving RFD mail to deliver
in
Westminster, Maryland Westminster is a city in northern Maryland, United States. It is the seat of Carroll County. The city's population was 18,590 at the 2010 census. Westminster is an outlying community within the Baltimore-Towson, MD MSA, which is part of a great ...
, from the
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{{United States Postal Service United States Postal Service Postal services Rural society in the United States Rural culture in the United States